Superplastic's Dopeameme Institute for Pleasure Research
Superplastic's Dopeameme at AREA15

Get ready for a dopamine rush at Superplastic’s Dopeameme Institute for Pleasure Research (D.I.P.R.) inside AREA15. This 40-minute adventure turns you into a “test subject” in a wild, reality-bending experience inspired by Superplastic’s viral animated universe. Subjects navigate stunning interactive rooms packed with insane visuals and challenges, choosing their own pleasure-filled paths. Known for animated superstars and collectible toys, Superplastic has created a trippy, one-of-a-kind experience that messes with your senses to redefine immersive entertainment.

Experience Details & Restrictions

  • This immersive experience lasts approximately 40 minutes.
  • Multiple timed interactive rooms and mind-bending visuals and challenges.
  • Receive a personalized digital profile, including photos and a recommended Dopeameme “prescription” to take away after the experience concludes.
  • The on-site retail store offers exclusive Superplastic products, unique Dopeameme-branded and Las Vegas-themed merchandise, and other surprises.
  • For a full list of prohibited items, please visit our FAQ on www.superplastic.co/pages/dopeameme.
  • Height, weight, and/or clothing restrictions apply. See our FAQ on www.superplastic.co/pages/dopeameme.